Branding is the sum total of a person’s entire experience with your business.
It’s also why you exist, and why you’ll still be here tomorrow.
What does your story say about you?
It’s the essence of a business. As specialists in corporate identity we act as a branding agency and consultancy to help clients make the most of their brand and sometimes facilitate rebranding projects. From look and feel to customer experience, packaging and logos to sales and marketing; your branding effects, and is, your customer’s experience with your business.
The problem customers face in today’s market is the sheer scale of noise. “how do we know what’s the best?” “Who can we trust?“, “Are they authentic?” – It’s easy to slap on a good looking logo or a nice website – but is it really you. Your corporate identity is the very heart of your business.
Equally for the businesses trying to rise above the questions address a similar issue “Who are we?”, “What’s our story?”, and “How can we show our value/difference?”.
Your branding agency should help you reflect your commercial objectives in a way that connects with a customer. That’s your brand. It should be anchored in strategy and delivered with stories about who you are and why customers should and do care.
The Mission to Market process uses human centred design to systematically join the dots and build a brand that’s more than just ‘look and feel’ and an even better reflection of who you are. Using design thinking practices with customer-centric facilitation, Mission to Market becomes a methodology for rebranding businesses to reviews the strategic intent, internal buy-in, articulation, marketing and look and feel.
Unlock the potential of a major brand transformation by bringing leadership in on the business side of the fence.
Strategise, reposition, redesign and relaunch a brand you can be proud of, that you know customers will love.
Project / Transformation Management
Trust in proven expertise to coordinate all the agencies, inputs, outputs, deadlines, stakeholder engagements, and launches.
Brand narrative design
What's your story? The delivered result of an effective branding exercise is a powerful story that captures who you are
Have you brand tell its story. Through video, social, micro-content and more.